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Friday 1/24/14 03:52pm
Posted By Lauren Thorpe
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Taking Your Mobile App to China and Latin America


   China-Brazil Forum  

People in China and Latin America want your app. How can you make it easier for them to get it?

When it comes to finding customers for your app outside your home market, you probably think about translation and localization, but there’s more to it than just language. Each region has unique market characteristics, and if you’re not prepared for them, you can find yourself reeling from culture shock.


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